23 Pennywise Makeup Ideas for Halloween

Okay, who’s ready to get spooky? A Pennywise costume is my go-to suggestion for anyone who really wants to make an impact on Halloween, especially after IT Chapter 2. The scare-factor is just off the charts!

To help you out, I’ve gathered 23 amazing makeup ideas. There are so many different ways to do it, whether you want to be utterly terrifying, a little bit glam, or even kind of cute. I can’t wait for you to see these!

1. Simple and Spooky Pennywise Makeup

If you’re looking for a unique take on Pennywise, you need to check this idea out. The eye makeup is so pretty with long lashes, and it’s paired with a clown nose and mouth in a dark shade.

What really makes this one stand out is the Pennywise design itself. Instead of the classic red, the artist used black with a red outline.

I love this because using different colors is such a cool way to make your makeup pop and ensure you won’t blend into the creepy clown crowd.

2. Classic Clown Design with Glam Eyes

For those of us who love the Pennywise makeup but still want to feel a little glam, this idea is an absolute must.

The makeup artist created this gorgeous, dark, and smokey eye makeup, and then added the classic red clown lips, nose, and signature Pennywise design. A look like this truly gives you the best of both worlds.

If you’re wanting to recreate something similar, you can find out which products were used on the makeup artist’s page.

3. Half Human, Half Pennywise

Are you as obsessed with illusion makeup as I am? If so, you have to take a look at this one. Here we have another illusion where half of her face looks pretty, and the other half is all Pennywise.

This artist even added a drip effect, making it look like her face has melted away to reveal the clown underneath. I’m a big fan of the actual Pennywise design here because it perfectly captures the clown from the movie.

There’s a tutorial on the artist’s page that shows you how to get this look.

4. Pennywise Face and Body Makeup

Love to go all out with your Halloween makeup? Then this idea might be the one for you. This makeup artist has painted her face and body to look like Pennywise.

She has dramatic smokey eyes paired with the red clown design, and the costume is completed with a painted-on clown outfit. This is such an amazing look that would be a total showstopper at any Halloween event.

You could recreate this or just paint the ruffles on your body and wear a white top.

5. Gory and Bloody Makeup Idea

Next up, we have a gory version of Pennywise makeup. For this look, the artist has created the classic red design, but it has the appearance of a bloody wound instead of just red paint.

The lips are also colored red, and her eyes are so glam! This is a seriously spooky take on Pennywise. You can recreate this or try for an even scarier version with contact lenses and less gorgeous eye makeup.

6. Easy Pennywise Makeup Idea

If you’re on the hunt for simpler Pennywise makeup, this could be your perfect match. She has red lips and bold eye makeup, finished off with the red Pennywise design.

You can copy this look or take some inspiration and just pair your usual eye makeup with red lipstick. After that, all you need to do is paint on the clown design.

It’s a simple but still creepy idea that’s also a lifesaver for any last-minute events.

7. Super Creepy Pennywise Makeup

This next Pennywise-inspired makeup idea is just so creepy! The artist has captured Pennywise’s scary clown face perfectly, and she’s finished the look with a super cool costume and accessories.

This is another idea that’s ideal for those who love to put a lot of effort into their Halloween costume.

8. Spooky Pennywise the Clown Makeup

This next idea is another one of my personal favorites. Here we have a very spooky and creepy version of the clown.

The makeup artist created the red design with a clown nose and red lips, and then finished off the look with cool eyebrows and scary contact lenses. This design has really captured the essence of Pennywise from the recent movies.

You can see what products were used on the artist’s page. I’d definitely recreate this with an orange wig to complete the whole vibe.

9. Half Pennywise Illusion Makeup

Next up, we have a bright look inspired by Pennywise. This time, instead of going for the classic red and white makeup we see in the movies, this makeup artist switched things up by using pink!

She used the Pennywise design but with a splash of vibrant pink color. I’m obsessed with this idea because it’s so unique. You can recreate the illusion like this or go for a full face of paint.

Either way, it will look spooky and fun!

10. Terrifying Pennywise Makeup

The first makeup look we have to show you perfectly captures just how terrifying Pennywise is! For this version, the makeup artist has created the white and red clown makeup with some seriously dramatic smokey eyes.

She finished off the whole look with a wig and contact lenses. Can you imagine seeing someone with this makeup at a party or in the dark?

It would definitely give you a fright, which makes it an ideal choice for Halloween.

11. Unique Pennywise Makeup with Sparkle

Let’s bring some sparkle, glitz, and glamour to Halloween with makeup like this. Here we have another unique version of Pennywise. For this look, the makeup artist has created a purple Pennywise design that is complete with sparkle.

As you can see, the purple take is more pretty and cute. This makeup is perfect for someone who wants to dress up without being totally terrifying. Of course, you could also add sparkle to the classic red Pennywise makeup too.

12. Frightening Illusion Makeup

This next makeup idea is one of our absolute favorites! Here we have some Pennywise illusion makeup. One side of her face is beautiful and glam, while the other side looks like Pennywise.

I love how she created a wrinkled skin effect because it just adds to the scariness, making it look like her face has peeled away to reveal the clown. It’s a frightening makeup look that’s perfect for giving people a real scare!

13. Cute and Creepy Makeup Idea

Next, we have another Pennywise-inspired makeup idea that is just right for those who want to join in on the Halloween fun without being too scary.

This makeup artist has created glam red eye makeup complete with freckles, a red nose, mouth, and the Pennywise design. She also added gems!

As you can tell, it’s a cute and creepy take on the clown.

14. Pretty Pennywise Makeup

Okay, so “pretty” isn’t exactly what comes to mind when you think of Pennywise, but this makeup might just change your mind because it’s kind of cute and very creepy at the same time.

Here we have dark red Pennywise makeup, complete with the red nose. Her eyes are so glam too, with liner and lashes. I’m loving the colors, and the red and black lips look amazing.

Finish off this costume with a white dress or a clown outfit, and you’ll be party-ready and scary too.

15. Sparkly Pennywise Makeup for Halloween

Next, we have another Pennywise-inspired look with a touch of sparkle! This time, the makeup is super spooky with dramatic eye makeup and is finished off with a red and sparkly Pennywise design.

I am obsessed with the glitter and the outfit, not to mention the orange wig. This is such a fun and scary version of Pennywise that is perfect for a party.

16. Scary Pennywise Makeup and Costume

This next idea looks so scary and awesome! The makeup artist went for a dark, red smokey eye and paired it with a red sparkly nose and a clown mouth. We love the subtle sparkle because it really jazzes up the makeup.

This design captures the creepy Pennywise look but also manages to be unique. A look like this will be amazing for any Halloween event.

17. Simple Makeup Idea

If you’re a fan of the simpler Halloween makeup ideas, then you really need to check this out. Here we have another easy-to-create look. She has glam pink eyes with a red nose, lips, and a subtle clown design.

Makeup like this can be created with products you might already have in your makeup bag, and it would be a total game-changer for any last-minute events.

18. Pennywise Makeup with Stitches

If you want to make the Pennywise makeup look even scarier, you can always add extra features like stitches. This makeup is a great example.

The artist has recreated the classic red and white Pennywise makeup but added stitches to the design, which makes the red lines look more like wounds. As you can see, it’s a pretty subtle change, but it definitely makes a scary statement.

Try adding just two on each side or go for more; either way, it will look creepy. You can see what products were used to create the look on the makeup artist’s page below.

19. Pennywise Makeup with Balloons

This next idea is so unique and clever. The makeup artist has created a version of the Pennywise clown makeup we see in the movie but with a twist. She’s added red balloons to the design!

The balloons are such an awesome idea because Pennywise is often seen with a red balloon. You could recreate this or try adding the balloons to an even scarier makeup look.

20. Glam Pennywise Makeup Idea

Next up, we have a very glam version of Pennywise. This time, the makeup artist has created dark and dramatic eye makeup that is complete with a clown nose, red lips, and the Pennywise design.

With makeup like this, you’ll look both scary and cute. This is an easy-to-wear version that will be pretty simple to recreate too.

21. Scary Pennywise Illusion Makeup

If you really want to give people a fright this Halloween, then this idea is a perfect choice for you. This makeup artist has created some scary illusion makeup. One eye is glam, and the rest of her face looks like Pennywise.

I’m a big fan of this one because she’s created a sharp teeth illusion, and her skin looks wrinkled too. This is one of my favorite looks, and it will be perfect for any Halloween occasion.

22. Creepy Clown Makeup

The last idea we have to show you is very creepy and creative. This makeup artist took inspiration from Pennywise to create an artistic clown face. She has the red design, but it looks like it’s been painted on.

I love this idea because it makes the clown even scarier. This makeup would look amazing with the Pennywise clown outfit and a pair of contact lenses.

23. Pennywise Makeup and Costumes for Couples

This next idea shows how you can use IT as inspiration to create a fantastic couple’s costume. These two have both dressed up as Pennywise, and as you can see, they look so creepy and scary.

Of course, this idea isn’t just for couples. You could totally dress up as Pennywise with your friends and family members too. You could even have other people dress up as different characters from the movie.

I hope you’ve been inspired by these Pennywise makeup ideas!